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Artist Rule #1 Continue reading...

Artist Rule #1: Do Something. Anything.

The One Thing I suppose this post is as much a reminder for myself as anything. I have long made this my personal mantra but it isn’t always easy to do. Over the years, many artists have written to me asking for advice on selling their artwork online. Many are looking for advice on building a website, marketing tips or how to put together an email list. These are all great, practical steps that all artists should…

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15 Tips to start your art business Continue reading...

15 TIPS TO START YOUR ART BUSINESS

After years of going from gallery to gallery, schlepping my portfolio around and getting rejection after rejection, I decided to call it quits. I stopped. I quit. I threw all of my artwork into the trash and was done. And that lasted about 2 weeks. I came back to my senses and remembered that I created artwork because it is what I love to do. I didn’t create artwork to sell it. That may seem like…

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Create an artist newsletter with MailChimp Continue reading...

Create An Artist Newsletter

If anyone tries to tell you that email is dead, please don’t listen to them. Email and your email newsletter are an essential part of your artist tool kit when it comes to communicating and connecting with people who enjoy your artwork. So, really, just don’t listen to them and keep reading on and create an artist newsletter! Before we get started, I should mention that over the last 15 years I have tried a ton of different newsletter…

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Benefits to having a facebook fan page Continue reading...

Benefits of Having An Artist Page Over A Personal Profile On Facebook

After posting last week's article about how to setup a Facebook artist (fan) page in three steps, I received a number of comments/questions from people who didn't quite understand why it was so important. So, I thought I would take a few minutes and go over some of the reasons why a self-representing artist needs a fan page. Before we get into the reasons why it is important, let's first look at some of the comments that I… Continue reading
Three steps to setup your artist Facebook page Continue reading...

How to Set Up an Artist Facebook Page in 3 Easy Steps

Introduction When I finally decided to tackle posting these articles to try and help artists become more self-sufficient, I wasn't sure where to even begin. And then it hit me, the Facebook Artist Page. When I talk with other artists, it is often assumed that the first thing you really need is a website. While you do need a website, there are some other things that should be taken care of first. 1.) An Artist Fan Page and… Continue reading
On becoming a self-sufficient artist. Continue reading...

On Becoming a Self Sufficient Artist

NICE TO MEET YOU BUT WHY IS THERE ARTWORK IN THE BATHROOM? I was driving through Wisconsin and decided to stop into an antique shop that I passed. Well, after being in the car for 5 hours, the Men's room was calling.  I opened the restroom door, flipped on the light and this was the scene that was laid out before me.  A painting on display! Conveniently located between the sink and urinal! You actually had to walk around… Continue reading